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Newly published: ‘Introduction to Open Innovation and Crowdsourcing’
A Guide to Open Innovation and Crowdsourcing One of the things I’ve failed to note at “Of Note” in the past six months: I wrote a chapter for the book Introduction to Open Innovation and Crowdsourcing:...
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Review: ‘Does This Start-Up Make Me Look Fat?’
Does This Start-Up Make Me Look Fat? Halley Suitt Tucker practices what she preaches. That’s good for her, but what’s good for us is that she does preach it. In her short-and-sweet Kindle book Does...
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Has the ‘Relationship Era’ of Marketing Changed Business Models?
I have the honor of being the first to post in the Post2Post Virtual Blog Tour for Can’t Buy Me Like: How Authentic Customer Connections Drive Superior Results by Bob Garfield and Doug Levy. In Can’t...
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‘Converge’: How Razorfish Innovates Marketing and Advertising
So much has already been written about innovation that books specifically on that subject sometimes read like academic treatises buttressed by examples whose end result, at least, fits the treatise. A...
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