Halley Suitt Tucker practices what she preaches. That’s good for her, but what’s good for us is that she does preach it. In her short-and-sweet Kindle book Does This Start- Up Make Me Look Fat? she sidesteps the lecture you might expect on how horrible it is that more women don’t start companies, and simply offers amazingly direct encouragement and advice.
How direct, you might ask? Essentially, here’s the book’s message: Start. Start with an idea that you care about. Be more like a guy in that you never give up. Keep at it until trials suggest you’re on the wrong path, then innovate. Do it.
Seems so simple, you say. But that’s exactly Halley’s point. If it’s so simple, why don’t more women do it? I’m guilty of that kind of shoot-yourself-in-the-foot procrastination myself, so I wholeheartedly agree that no matter how simple, the point needs to be made over and over again.
And I would add — sure, life’s more complicated for women (obviously, that’s my opinion, and experience). But whether you believe that is beside the point. Halley’s point is that women further complicate things for themselves. And that, my women friends, is something we can do something about. So start, already.
A bit more about Halley: She is the Founder and CEO of Halley Tucker’s Book Box, a blog about publishing and ebooks. She was previously Chief Editor at Communispace and before that, was CEO / Publisher at Top Ten Sources/Stylefeeder. Halley also discussed her book on #Innochat in October — read more about that here and here.